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The Vietnam National Administration of Tourism has launched a national contest to find a new slogan and logo for the 2011-2015 period.
The winning entry will replace the existing slogan, “Vietnam - the Hidden Charm,” Nguyen Thi Thanh Huong, deputy head of the VNAT's Marketing Department, said Wednesday.
The slogan and logo should reflect Vietnam’s tourism attractions, be impressive, have a harmonious in colour scheme, and have Vietnamese and English versions.
They will be chosen based on their unique idea, creativity, coverage, and impact on viewers, Huong said.
The winner will get VND50 million (US$2,567) in cash, the second prize will be worth VND30 million, and the third prize, VND20 million. There will also be seven consolation prizes.
Entries can be sent from now through December 15.
They should be submitted by mail to the VNAT’s Marketing Department, 80 Quan Su, Hanoi, or emailed to slogcontest@vietnamtourism.gov.vn.
The winners will be announced at the end of December.
